Architects have to stop thinking in terms of buildings only. Built and physical architecture, freed from the technological limitations of the past, will more intensely work with spatial qualities as well as the psychological ones. The process of erection will get a new meaning, spaces will have more consciously have haptic, optic and acoustic properties. A true architecture of our time will have to redefine itself and to expand its means. Many areas outside traditional building will enter the realm of architecture, as architecture and “architects” will have to enter new fields. All are architects. Everything is architecture.
-Hans Hollein, 1966